Argentina · Open market · Operating partnership

Argentina's TV has owed sign language since 2009. The language got its law in 2023.

Access on this page: Signed: Lengua de Señas Argentina — pending How this page is tested

This page in sign language

Signed end to end by a Deaf creator, credited by name. International Sign on the global site; your national sign language on your country page.

Lengua de Señas Argentina Captions + transcript ship with the video.

ally is a platform where creators make sign language, captions and audio description — and one API delivers it to any screen. We are looking for the partner who will build the Argentine operation with us.

Why we are looking for a partner

One partner video — spoken, captioned and signed by a creator we already work with. It is shared across every open-market page. We do not fake a local signer to look established here.

International Sign Captions + transcript ship with the video. Read this instead

The people

Recognised in 2023, after a sixteen-year campaign led by Deaf people.

Argentina's sign language is Lengua de Señas Argentina (LSA), recognised by Ley 27.710 on 13 April 2023 as a natural and original language and part of the cultural heritage of Deaf people — the result of sixteen years of campaigning by the Confederación Argentina de Sordos, the national Deaf-led confederation.

In plain words

Below is who lives here and what reaches them. Every number on this page is a research seed, not an audited claim — we mark them, rather than publish numbers we cannot yet stand behind.

Deaf and hard of hearing
Being sourced
Blind and low vision
Being sourced
LSA interpreters
Being sourced

Why captions alone do not close this gap → Why sign language

The mandate

The mandate is the market.

  • sanctioned 13 April 2023, published in the Boletín Oficial 3 May 2023: recognises LSA as a natural and original language, an intangible historical legacy and part of the linguistic identity and cultural heritage of Deaf people throughout the national territory.

  • since 2009: open-television broadcasts, subscription systems' local production, and news, educational, cultural and general-interest programmes of national production must incorporate closed captions, sign language and audio description, progressively.

  • the regulator asked channels to respect the sign-language interpretation box; covering it with headlines, logos and other graphics violates the rights of Deaf LSA users under Article 66.

Obligated buyers: open-television licensees and subscription systems' local production under Article 66, public broadcasters, and public bodies under Ley 27.710's promotion duties.

The gap

Compliant isn't the same as understood.

Argentine compliance has a statute and no date. Article 66 of Ley 26.522 has required closed captions, LSA and audio description on open television and general-interest programming since 2009 — 'progressively'. The regulator's public interventions have been about protecting the interpreter's box from being covered by graphics, which is a measure of how far delivery has got. Subtitles assume reading fluency in Spanish; LSA is the Deaf community's first language.

What we bring

A model already running, receipts attached.

These are patterns, not promises — each one happened somewhere, and each carries its source. The place is abstracted because the pattern is what transposes.

Pattern

A city writes access into law

A replicable template: the ordinance language, the budget logic and the service behind it travel together. Any city can copy it.

Two city ordinances — one on healthcare accessibility, one on cinema accessibility — have passed first reading, with ally as technical partner.

Receipt: Parañaque City Council records

Where this is happening

Pattern

Public research money de-risks the build

The platform exists before the first contract. Buyers pay for a service, not for research.

ally's pre-operating research and development was supported by a national science research grant and a city government grant.

Receipt: company fact

Where this is happening

Pattern

A school community, signed

Real usage, real feedback, and the model for any school or district that wants signed content on what students already watch.

A telco-funded 2021 pilot brought the platform to a Deaf school community of about 800 users.

Receipt: company fact

Where this is happening

We publish our signals — including the zeros — on the impact page.

The partnership

What a partnership looks like

We bring

  • The platform and the API
  • The creator playbook and the content engine
  • The compliance-to-comprehension playbook, proven city by city
  • The brand, the training, and the patent-pending cinema line

You bring

  • Standing in Argentina — with government, broadcasters, or the Deaf community
  • Operating capacity and local relationships
  • Market investment
  • The ambition to run a market of this size

The structure is a licensed market operation, built with the local community. Terms are discussed directly.

The playbook

The first year, transposed from home

  1. One national network or the public broadcaster. Start where the mandate and the budget already meet — a channel fourteen years into an Article 66 obligation, or a province implementing Ley 27.710.
  2. One service line, visibly delivered. LSA and captions where people actually meet the state or the screen.
  3. Receipts. Delivered minutes, served people, paid creators — published, including the zeros.
  4. Renewal, then replication. What works once travels: 23 provinces and the City of Buenos Aires; one public broadcaster and a handful of national networks.

The partner

Who we're looking for

Operators with standing in accessibility, media, telecom, or government services. Deaf-led organisations and entrepreneurs are explicitly welcome — the best operator of an accessibility market may come from the community itself. Investors are welcome alongside an operator, or to introduce one.

Why now

The clock is already running.

Recognition landed in May 2023 and the audiovisual duty is old enough that 'progressively' has stopped being an answer. A partner who arrives with LSA delivery at scale gives the regulator, the Defensoría del Público and the networks the thing they have lacked since 2009: a way to comply.

Next step

Open the conversation

Write to us — by form, by email, or with a signed or spoken video message. From there: an introductory call, an NDA, the Argentine market dossier, then terms.

Questions

Asked honestly, answered honestly

Are you operating in Argentina today?
No. That is the point of this page. We claim no local presence, no local staff and no local creators here — the opening is what we are describing.
What does a partnership include?
The platform, the playbook, the brand, and our team beside yours, under a licensed market structure whose terms we discuss directly.
What happens after I write?
A call within days. Then an NDA, the full market dossier, and a decision made in weeks rather than quarters.
We're a platform or a broadcaster, not a partner — can you serve us directly?
Yes. That is the platform, and it does not wait for a market partner.